Brand Identity
Let's Build
Adirondack Roots
Adirondack Roots
Project
Originally named the Housing Assistance Program of Essex County and commonly referred to as HAPEC, the organization needed a name, brand and tagline that clearly spoke to who they are, what they do, and why they do it. We created Adirondack Roots.
research
graphic design
branding
writing
website development
communications strategy
